1plusX announced securing $7.8 million in series B funding round led by Swisscanto Invest
1plusx, a Zurich, Switzerland-based SAAS developer of a data management and predictive marketing platform, announced closing a $7.8 million series B funding round.
The round, which is at its first closing, was led by Swisscanto Invest and included contributions from BI.GARAGE, and DG Daiwa Ventures from Japan. Nils Granath, of investor Swisscanto Invest, will join the board.
Proceeds will will help the company expand into international markets by bolstering its sales and marketing operations. In particular, the backing of two new Japanese investors is a springboard for 1plusX’s expansion strategy into the Japanese market.
1plusx, founded in 2015 by CEO Jürgen Galler, Thomas Hofmann and Joachim Schoss, developed a proprietary predictive analytics platform powered by advanced AI technology to help media companies and marketers turn every data point into accurate and actionable predictions, enabling companies to make better data-driven decisions and optimize their business.